Our Brand

Mission

Cordillera Lifestyle Co. creates clothing that captures the landscape of the Cordillera Region and the unique culture it fosters, inspiring individuals to explore, connecting with the people and places that make this region beautiful.

Vision

Cordillera Lifestyle Co. seeks to provide British Columbians apparel that fit their spontaneous and adventure-filled, local lifestyle, pieces that they will keep in their closet for years to come inspiring exploration and connection with the people and places in the Cordillera Region.

Core Pillars

Local

It is an honour to be a part of the locally minded small business community in BC, and to highlight the incredible people in this region we have made it our top priority to work with businesses and creators local to the Cordillera Region. It is our greatest joy to support local and encourage local exploration & adventures.

Adventure

The landscape of the Cordillera Region is perfect for adventure, and it has created a culture of adventure in BC, unlike anywhere else in Canada. Our apparel is created to inspire adventures, adventures in any and every form. There are countless adventures to be had in this region, and despite popular opinion, NO! adventure does not have to mean climbing a mountain. Whether you love climbing mountains, or paddling on lakes, finding new coffee shops or perusing local stores and farmers markets, adventure is everywhere, and adventure is for everyone!

Connection

We hope that our apparel will inspire you to develop connections with one another and also with the land we live on through the spirit of adventure.